
LOS KITOS TOYS WITH
KID STUFF PROMOTIONS
Los Kitos Entertainment has just signed a licensing agreement with Kid Stuff, a promotional and manufacturing firm that offers custom services to restaurant chains and other businesses seeking complete, turnkey, family marketing programs. Kid Stuff handles a host of international clients including Taco Bell®, Target stores, Universal Studios®, Wendy's®, Church's Chicken® South American Restaurants Corporation, Duchess Family Restaurants, Hardee's® of Kuwait, KFC® Puerto Rico, and Lucky Stores.
Kid Stuff has approved Los Kitos for both premium and promotional toy manufacturing, which means that one day soon your kids will be coming home from their favorite food place with Los Kitos toys. Kid Stuff' Vice-President of Marketing Brent Windsor said, "We've been speaking with Los Kitos for about a year, and during that time we've seen that it is an excellent product, with characters that send a very positive message. Martha Montoya saw that there was a need for companies to do Spanish-related promotions, and we have an expertise in that area."
In speaking about the agreement with Kid Stuff, Los Kitos creator Marha Montoya said, "Remember, Los Kitos' messages are universal, addressing things that matter to everyone around the world: family, loyalty, friendship, fitting in. And since many non-Hispanic, American parents and children also are interested in knowing more about other cultures and their traditions- particularly those that they see around them-fun and entertaining products featuring Los Kitos will serve as a great educational tool."
Kid Stuff runs the gamut from developing Kids' Meal marketing programs to package design and graphics to sourcing and manufacturing promotional products, custom packing and fulfillment. Martha Montoya said: "Kid Stuff will provide Los Kitos Entertainment with a campaign that has a special Latino flavor for toys, printed literature, and other collateral material."
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